Our Publications
Minden Press-Herald Monday - Friday P.M. 12,500 Readership Bossier Press-Tribune Monday - Friday P.M. 12,500 Readership
Press Extra Tuesday 15,000 Readership Advertising Rates
Retail Advertising Rates
National Rate Commissionable $9.50 per column inch
Open Rate $8.50 per column Inch, non-commissionable. For all non contract advertisers, cash payment required at time of order unless credit has been authorized and approved.
Contract Rate Six-week commitment $6.50 per column inch. Six column inches per week minimum.
13-week commitment $6.50 per column inch. Six column inches per week commitment.
Pick-Up Rate $6.00 per column inch. (Open) $5.50 per column inch. (Contract) Applies to second insertion of same ad within SAME CALENDARWEEK.
Non Profit Organization Rate: $8.00 per column inch. Applies to churches and public service organizations. Subject to approval by the publisher.
Political Rate $8.50 per column inch. All payments must be made in advance. Press-Extra $5.00 per column inch. (Open) $4.00 per column inch. (13-Week Contract) Online Advertising Rates
Several online packages are available. Ask your account executive for more details.
Classified Display Advertising Rates
Open Rate $6.50 per column inch, non-commissionable. For all non contract advertisers, cash payment required at time of order unless credit has been authorized and approved.
Contract Rate Six-week commitment $6.00 per column inch. Nine column inches per week minimum.
13-week commitment $5.50 per column inch. Nine column inches per week commitment.
Pick-Up Rate $5.50 per column inch. Applies to second insertion of same ad within SAME CALENDAR WEEK.
Line Ad Rates Rates for classified line ads available upon request.
Color Rates
Black +1 Color $60 Black +2 Colors $120 4-Color Process $250 Preprinted Inserts
$60.00 per 1,000 For 8 1/2” x 11” single sheets and up to 16=page tabloids. Other sizes, call for a price quote. Delivery Address for Inserts: 203 Gleason Street Minden, LA 71055 Deadlines
5p.m. Two (2) days prior to publication. Special sections and tabloid deadlines will be announced. Preprinted Inserts: Five (5) days prior to insertion date. Printing Specifications
Retail Column Widths (PASS Format) Six Column Format 11.625-inches wide, 21 inches deep 1 Column 11 Picas 1.833 Inches 2 Columns 22p9 Picas 3.792 inches 3 Columns 34p6 Picas 5.750 Inches 4 Columns 46p3 Picas 7.708 inches 5 Columns 58 Picas 9.667 Inches 6 Columns 69p9 Picas 11.625 Inches
Classified Column Widths Nine Column Format 11.625-inches wide, 21 inches deep 1 Column 7p3 Picas 1.208 Inches 2 Columns 11p.75 Picas 2.510 Inches 3 Columns 22p10.5 Picas 3.812 Inches 4 Columns 30p8.25 Picas 5.115 Inches 5 Columns 38p6 Picas 6.417 Inches 6 Columns 46p3.75 Picas 7.719 Inches 7 Columns 54p1.5 Picas 9.021 Inches 8 Columns 61p11.25 Picas 10.323 Inches 9 Columns 69p9 Picas 11.625 Inches
Tabloid Five Column Format, 9.667Inches (58 Picas Wide), 11.625 Inches Deep. Column Sizing same as retail, unless otherwise noted. Other Information
AP Adsend address: LAMIN Email: For questions about advertising or insertion orders:
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For ad delivery:
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Contract and Copy Regulations
We reserve the right to insert the word "advertisement" in all ads, especially "all-copy" ads which may be mistaken for news articles.
Liability for errors in advertisements shall not exceed the cost of the space occupied by the error. We will provide a correction letter if we have failed to correct errors clearly marked by the advertiser on return proofs.
All advertising accepted is subject to the approval of the publisher. We shall have the right to revise or reject in whole or in part any advertisement.
Any ad canceled after half or more has been produced will be charged at $10 per 15 minutes, 15 minute minimum for production costs.
Positioning of ads is at the publisher's option. In no event will adjustments, reinsertions or refunds be made because of position in which an advertisement has been published. Position request will be honored without charge when possible. Demand position requires regular rate plus 25%.
All bills for space are payable on, or before, the 25th of the month. A service charge of 1 1/2% per month (which is an annual percentage rate of 18%) will be added to all accounts past due.
New accounts must furnish satisfactory credit references or submit cash with copy until credit is approved. Volume Discount Rates apply only if account is current. Open rate is $15.00 per column inch.
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